Platform Affordances, Discursive Opportunities, and Social Media Activism: A Cross-Platform Analysis of #MeToo on Twitter, Facebook, and Reddit, 2017–2020
News Media & Society (2024) Authors: Mengyu Li, Jiyoun Suk, Yini Zhang, Jon C. Pevehouse, Yibing Sun, Hyerin Kwon, Ruixue Lian, Rui Wang, Xinxia Dong, and Dhavan V. Shah Abstract: This study proposes affordances for discursive opportunities (ADO) as a theoretical framework that leverages the concept of technological affordances and the theory of discursive opportunities to …